The ActiveCampaign playbook

ActiveCampaign sends the campaigns. Your domain still has to earn the inbox.

ActiveCampaign keeps its shared IPs warm and hands out dedicated IPs pre-warmed, but it says plainly that a new domain has to be warmed too, and it leaves that ramp to you. Keep your campaigns and automations exactly where they are. Add your brand domain here and we build its reputation while ActiveCampaign keeps sending.

The ActiveCampaign playbook

Keep sending from ActiveCampaign. Warm the domain here.

Step 1

Set up your sending domain in ActiveCampaign

ActiveCampaign requires a verified domain before you can send. Adding it under Settings > Advanced covers DKIM, the Mailserver Domain that aligns SPF and the return path, and a basic DMARC record. Without authentication, ActiveCampaign falls back to its own shared authentication, which it warns leads to major deliverability issues.

Step 2

Know what ActiveCampaign warms, and what it does not

ActiveCampaign’s deliverability team keeps its shared IPs warm, and dedicated IPs arrive pre-warmed. A pre-warmed IP does not warm your domain, though: ActiveCampaign says it is vital to warm the dedicated IP and the domain together, and for a new domain it publishes a manual schedule for you to follow.

Step 3

Add your brand domain to Inbox Boost

Use the domain in your From address, such as yourbrand.com. The Mailserver Domain you set up for ActiveCampaign stays with ActiveCampaign. We set up what the domain needs and build its sender reputation for you. Nothing to connect to ActiveCampaign: no API key, no app, no change to your account.

Step 4

Keep every campaign and automation running in ActiveCampaign

Automations, broadcasts, one-to-one sales emails: all of it stays in ActiveCampaign, and campaigns go through its approval review as usual. Mailbox providers score the domain in your From address, so the reputation built here counts for every ActiveCampaign send from yourbrand.com.

Step 5

Check where ActiveCampaign mail lands

Inbox placement tests show whether your campaigns reach Primary, Promotions or Spam across the major mailbox providers, and blacklist monitoring keeps watching the domain once it is warm.

  • Nothing to connect: no ActiveCampaign API key, app or integration
  • Nothing to change: automations, lists and templates stay exactly as they are
  • Shared or dedicated IP: it works either way, because the reputation belongs to the domain
  • Watched after warmup: blacklist and authentication monitoring on your brand domain
See it play out

A ActiveCampaign domain, warmed without pausing a single send.

Four checkpoints, in order. Click any step or let it play.

activecampaign · yourbrand.com
DKIM (acdkim1)verified
Mailserver Domainaligned
sending historynone yet
Questions

ActiveCampaign questions, answered.

Does Inbox Boost connect to my ActiveCampaign account?
No. There is no API key, app or integration to install. Inbox Boost works on your brand domain, and ActiveCampaign keeps sending your campaigns and automations exactly as it does now.
My dedicated IP came pre-warmed. Why warm the domain too?
Because your domain has not sent from that IP yet. The IP has a reputation, and your sending domain carries its own with Gmail, Outlook and Yahoo. ActiveCampaign itself says it is vital to warm the dedicated IP and the domain together.
I am on ActiveCampaign’s shared IPs. Does this still help?
Yes. ActiveCampaign keeps its shared IPs warm, and their reputation is pooled with other senders, so the domain is the reputation that is actually yours. Building it here helps every campaign ActiveCampaign sends from it.
Do I need to set up my sending domain in ActiveCampaign first?
Yes. ActiveCampaign requires a verified domain before you can send, and recommends authenticating it with DKIM, the Mailserver Domain and DMARC. Set it up in ActiveCampaign, then add your brand domain, the one in your From address, here.
Can I see whether it is working?
Yes. Inbox placement tests show where your ActiveCampaign mail lands, Primary, Promotions or Spam, across the major mailbox providers, and blacklist monitoring keeps watching the domain afterwards.
ActiveCampaign keeps sending

Warm the domain behind your ActiveCampaign campaigns.

Start free, add your brand domain, and keep every automation running in ActiveCampaign while its reputation builds.